TAKEOUTS: HEALTH & WELLBEING EXPERIENCES WEBINAR 15th September 2021
If you missed our latest webinar LIFE LED® HEALTH & WELLBEING EXPERIENCES, exploring the future of health and wellness across various industries. – check out some of the key takeouts here!
REIMAGINING THE ROLE OF HEALTH & WELLBEING
With health becoming a priority for many and acknowledging the broad meaning of wellbeing with its pivotal ties to consumer lifestyles, various cross-sector opportunities are now emerging stronger than ever.
Moving beyond covid… What are the other, deeper changes in consumer behaviour and lifestyle that also demand a fresh look at where and how we want to be cared for ?
LINES ARE BLURRING, THE WORLD OF HEALTHCARE AND WELLBEING ARE INTERCONNECTED
We believe the leisure & entertainment industry encompasses a variety of categories, which we have mapped out to include sectors such as: Fitness, Nutrition, Mental Health, Medical & Wellbeing.
As the lines between fitness, self care and self help movements have become blurred the world of healthcare and wellbeing are crossing over, creating new and various opportunities. Moreover, the digital transformation in healthcare and rise of wellness-inspired lifestyles have made consumers more open to non-traditional providers as they seek out more holistic approaches to their wellbeing.
A SUMMARY OF THE FORCES DRIVING CHANGE ACROSS HEALTH & WELLBEING EXPERIENCES
Care-venience: The human-centred convenience approach can range from ‘saves me time’ to ‘meets all my needs in one place’. accommodating the expanding options of convenience within the physical journeys will be key – this includes:
- click & collect
Digital Empowerment: Virtual doctor visits have skyrocketed during the pandemic, as the technology improves the scale of telemedicine will increase, this is also happening for wearables and the use of VR and AI in healthcare.
New Entrants: People are now seeking out holistic approaches to health and welcoming non-traditional providers. consumers are now open to retailers and hospitality brands tapping into this industry.
Personalised Wellbeing: The evolution of tech has made personalisation an essential core-feature for consumer-convenience. However, personalised wellbeing is also about curating and tailoring the consumers’ experience where possible to make people feel supported and guided, through the complexities of health and wellbeing needs. In other words, the personalisation features when consumers engage with your brand is just as important as the final service/product.
Sustainable Social Care: More than ever, wellness is being associated to doing good for both people and the planet. It’s about a 360 approach to care, and combining
It’s clear that global consumer trends are driving significant change within the health & wellbeing industry. In our view, these changes will accelerate over the next 10 years. Wellbeing will be the driving force of our lifestyle choices and in our opinion, the start of Life-Led® Health & Wellbeing Experiences.
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