Cloud 7 Hotel Design

A Smart Escape for Gen-Z City Travellers

Expertise

Brand Strategy
Brand Identity
Brand Application
Interior Design
Digital Design
Hotel Design

The challenge

To design the brand, interior, and digital elements of an all around experience for new generation of travellers.

Designing an hotel where everything can be managed from your phone, from easy checking to grabbing a coffee take way. Embracing the motto ‘dream, discover, inspire, live, meet, and share,’ the concept behind the design highlights technological and communication innovations to foster interaction among guests and with their surroundings.

The big idea

To ensure that Cloud 7 Hotel was the ideal choice for smart city travellers in the MENA region.

Hotel Interior Design Focused on Community Building and Networking

Instead of traditionally defined spaces, we designed Cloud 7’s the ground floor reception-less social area is a space to share a snack, nestle in an intimate nook with a magazine or a tablet, or make new friends in a café bar that feels intimately familiar, run by a local specialist.

Hotel Digital Touch-points from Checking and Shopping

Technology is integrated throughout all Cloud 7 guests’ journey.  Guests check in and out using tablets or smart devices. Everything at the guest's fingertips, even the art on the walls is instantly available to buy using just a smartphone.

We have found a real partner in I-AM. They are so much more than a supplier, their belief, dedication and determination are some elements that have significantly contributed to the brand foundation we are building for our future.

Marloes Knippenberg, CEO at Cloud 7 Hotels

Hotel Design Made it Local to Franchisee

Cloud 7 responds to the fast pace of the city and travelling lifestyle and the company aims to open another 15 hotels in the near future around the world.