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Convenience trends: Special Report Covid-19 30th April 2020

Amid the current pandemic, we have seen many new examples around the notion of convenience emerge. Many of the trends we discussed in our Winter 2019 Convenience Report, have continued to prevail and emerge at a faster pace due to the lifestyle changes that are happening.

Consequently, we’ve updated our convenience report accordingly to reflect the ways in which we’ve seen convenience evolve during Covid-19 – you can check out the highlights below, and should you want to view the full PDF report, you can get in touch with Lindsay Tarkian at lindsay@i-amonline.com

HERE:NOW – Exploring the Next Generation of Convenience Report – SPECIAL 2020 UPDATE

We continue to explore the next-generation convenience and what consumers truly want. Putting a spotlight on the innovators creating emerging concepts to challenge traditions and meet new customer needs. Consumers are looking for healthier options, they are getting around in different ways and expecting more flexible ways of purchasing. How is convenience, in all of its formats, changing to meet these needs that will shape our cities, and futures in ways we haven’t yet imagined?

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Below are some Trends and examples showcased in our report.


 

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We’ve gathered these insights in the hope of inspiring you amidst this difficult time. We are seeing brands pivot, innovate and adapt their services and products to cater conveniently to consumers and their new lifestyle demands. Our latest adapted report allows you to paint a better picture of what is happening and where you might find new opportunities. If you want to find out more about what this means for your brand, and view the full report, don’t hesitate to get in touch.

 

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