I-AM's work for Vita Mojo's tailored & ultra-personalised food service, resonated very positively as a modern & innovative concept towards healthy lifestyles.

Vita Mojo Branding & Digital Design

I-AM worked closely with Vita Mojo founders Nick and Stefan to create and develop the brand for their new tailored food concept.

Vita Mojo provides food tailored to one’s lifestyle. It caters to personal needs, fitness and health goals and operates through an entirely digital platform. Working with esteemed chefs and nutritionists Paul Davies and Helene Patounas, the menu is available to order online for collection from the Vita Mojo flagship in St Pauls, London site.

Designing A Digital Identity

Designing a digital identity for Vita Mojo, I-AM brought personality and life to the brand whilst also ensuring ease of ordering and optimal customer experience. I-AM designed the graphic language, food photography style, indicative promotional material, packaging design and general brand language with these objectives in mind. With a colour palette dominant in fresh blues and greens, the relationship between technology and active, healthy lifestyles is achieved, along with clean and direct typography, vibrant photography and DNA-like icons with accompanying annotations.

Check out the latest from Vita Mojo featured in the Independent here!

Vita Mojo promotional material design 2
What we did

Name Generation
Brand Identity
Packaging Design
Website Design
App Design

tttVita Mojo promotional material design 2
Vita Mojo promotional material design 2
Vita Mojo promotional material design 2
Vita Mojo promotional material design 2
Vita Mojo promotional material design 2
Vita Mojo promotional material design 2
Vita Mojo promotional material design 2


We Create People Inspired Experiences

To talk to I-AM about how we can help your business adapt and design a brand experience that resonates with your consumers, please register your details below.
Want to talk to someone now?
Email or speak with Jen Kuhn by calling +44 (0)20 7613 4114

 





By submitting this form I agree to I-AM Associates Ltd. privacy policy and terms of use.
© 2019 I-AM. All rights reserved

We Create People Inspired Experiences

We will work with you to understand your customers and create a brand experience that will transform your business.


We Create People Inspired Experiences

To talk to I-AM about how we can help your business adapt and design a brand experience that resonates with your consumers, please register your details below.
Want to talk to someone now?
Email or speak with Jen Kuhn by calling +44 (0)20 7613 4114

 





By submitting this form I agree to I-AM Associates Ltd. privacy policy and terms of use.
© 2019 I-AM. All rights reserved