A credible retail brand with an air of sophistication

Sofa & Chair Retail Branding & Interior Design

The Sofa & Chair Company is a successful furniture manufacturer designing and supplying products for the domestic market. I-AM were employed to build a credible retail brand to enable the company to sell directly to consumers.

A Brand With An Air Of Sophistication

The brand identity was developed to add an air of sophistication that enables the product range to be showcased in its best light, appealing to the target consumers in a competitive market place. The website process and design was key, being the primary point of contact. Hence the visual language and styling is simple and informative with an understated modern design.

Presented With Simple Beauty

The details, materials and unique features of the furniture and associated products are all presented with simple beauty. This helps to engage customers and encourage them to explore the many bespoke options and tailored designs available. A strong photographic style using both lifestyle and room sets adds further design appeal showing pieces in situ.

What we did

Brand Identity
Brand Application
Online Experience
Website Design

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We Create People Inspired Experiences

To talk to I-AM about how we can help your business adapt and design a brand experience that resonates with your consumers, please register your details below.
Want to talk to someone now?
Email or speak with Jen Kuhn by calling +44 (0)20 7613 4114

 





By submitting this form I agree to I-AM Associates Ltd. privacy policy and terms of use.
© 2019 I-AM. All rights reserved

We Create People Inspired Experiences

We will work with you to understand your customers and create a brand experience that will transform your business.


We Create People Inspired Experiences

To talk to I-AM about how we can help your business adapt and design a brand experience that resonates with your consumers, please register your details below.
Want to talk to someone now?
Email or speak with Jen Kuhn by calling +44 (0)20 7613 4114

 





By submitting this form I agree to I-AM Associates Ltd. privacy policy and terms of use.
© 2019 I-AM. All rights reserved